Machine, Platform, Crowd: Harnessing Our Digital Future
Harde kaft, mooie staat, 402 blz
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Machine, Platform, Crowd explains how digital technologies are changing the ways that companies organise themselves, perform, improve and compete. Digital disruptions stem from three main sources: the integration of minds and machines, of products and platforms, and of the core and the crowd. In all three cases, technological progress is shifting the balance by stressing the second element of the pair. A machine recently beat the world's best mind at Go. Platforms built by Apple and Google outcompete excellent products by Nokia and Motorola. When the open innovation of the crowd goes head to head with corporate research and development labs, which make up the core, they often win.
A book for managers whose companies sit well back from the edge and who would like a digestible introduction to technology trends that may not have reached their doorstep--yet.-- "Wall Street Journal"
McAfee and Brynjolfsson are thoughtful observers of the emerging technological revolution which they described in their earlier The Second Machine Age.... They write clearly and are at their most devastating in analyzing how the various elements of the new age combine, wiping out large sectors of media, retail and music industries as they have gone.--Roger Smith "New Law Journal"
The authors explain the whys and hows soberly, answering just about every question on AI you could ask: which channels it will colonise next, whether we'll still need physical products in a virtual world and how Bitcoin will change commerce, among others. Throughout, they are eloquent and informed. They don't think humans will be obsolete, but they also don't pretend the solutions are simple.-- "People Management"
The digital revolution we're entering can be unsettling, but McAfee and Brynjolfsson show how these incredibly powerful technologies will make our choices more important than ever. Machine Platform Crowd is a road map for leaders to make wise choices as they navigate this new world.--Arianna Huffington, former president and editor-in-chief of the Huffington Post Media Group, author of Thrive and The Sleep Revolution
The story is warmly and richly told.... This book is in many senses a primer, a thorough grounding for the digital warrior in the driving forces of the 21st-century economy.-- "Times Higher Education"
Written... with real human intelligence, concern, feeling, and values. [Machine Platform Crowd] is a big, intense, always interesting, and almost intimidating book--and well worth the effort.--Dylan Schleicher, 800-CEO-READ
On their own, AI, platforms, and crowds are all transformative forces. That they're evolving in parallel means we're beginning to experience a new era of networked disruption, where productive but disorienting change becomes the status quo. For citizens, entrepreneurs, companies, and governments who want to successfully navigate this new world, the first step lies in finding reliable and prescient guides. Andrew and Erik are two of the best.--Reid Hoffman, partner at Greylock Partners and cofounder of LinkedIn
The authors aptly illustrate how the extraordinary progress of technology is reshaping our lives, and they share powerful ideas relevant to world leaders.... The book is a must-read for policymakers who seek a road map for how to combine the strengths of humanity and technology to build a better future for their citizens.--Christine Lagarde, managing director of the International Monetary Fund
[McAfee and Brynjolfsson] have done us all a great service in explaining some of the powerful trends that will shape our future.--Mark Cliffe, chief economist of the ING Group
Even Silicon Valley is surprised by the speed and scope of change today. The best way to stay on top of it is to understand the principles that will endure even as so much gets disrupted. This book is the best explanation of those principles out there.--Eric Schmidt, former CEO of Google and former executive chairman of Alphabet Inc.
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